Brand Essentials
10 daysFrom 1,900 USD
- Brand strategy
- 2 visual directions to choose from
- Logo suite
- Colours & typography
- 1 brand pattern
- 3 social media templates
- Brand guide + cheat sheet
Your business grew.
Your brand didn't.
You were busy building the business. Now it's your brand's turn.
You're great at what you do, but your brand looks like everyone else in the green-and-clean crowd.
People get what you're about at first glance, and remember you.
You DIY'd your logo at launch and it no longer matches your mission or your vibe.
A brand that's bold, character-packed and unmistakably yours.
Every post, menu or flyer feels like starting from scratch.
Clear guidelines, so everything you put out looks like you.
You keep putting the rebrand off because it sounds like a months-long project.
A full brand in 10 days, ready for your next launch, opening or investor pitch.
Sound familiar?
Inquire now
Signature offer
Your brand, done in 10 days.
For founders who keep putting their brand off because it feels like a project that takes months. I only work on one brand at a time, so you get my full focus and quick replies. You're part of every step, so there are no big surprises at the end.
- Day 1–2
No design yet
Brand strategy: who your brand is really for, how it should make them feel and what sets you apart. Every design decision after this is built on it.
- Day 3
Pick your direction
Two visual directions based on the strategy. You pick the one that feels most like you, and we go all in.
- Day 4–5
Logo time
I design your logo family. Every choice goes back to the strategy and the direction you picked.
- Day 6–9
The full picture
Colours, fonts, a brand pattern and social templates. All the pieces that make people recognise you before they even see your logo.
- Day 10
Ready to launch
Every file in every format, your brand guide and a cheat sheet, all in one folder. Plus support after launch.
Brand strategy
Audience, positioning and competitors, mapped out so every design choice has a reason.
Logo suite
A logo family that works on your sign, your packaging, your socials and beyond.
Colours, type & pattern
A palette, typography and a brand pattern that stand out on the shelf, the street and the feed.
Templates & guide
3 social templates to start posting right away, plus your brand guide and a one-page cheat sheet.
Brand World
About 3 weeksFrom 3,400 USD
- Everything in Brand Essentials
- Full illustration set, or a mascot
- 10 social media templates instead of 3
- 3 brand applications, like a menu, cup or business card
Custom
Packaging for a whole product line, merch, signage or something else entirely? Tell me what you have in mind and I'll put together a plan and a quote.
Inquire nowFounders on working with me
Karina catered to our needs and created something that aligned perfectly with our vision. Reiterations were completed at record speed. Will definitely be working with Karina again.
Rina put so much effort and care into her work. She articulated the essence of the brand beautifully, and I also learned so much about my own brand through this.
Your turn?
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Vegan for 8 years
Design degree
Illustrator at heart
One brand at a time
Hi, I'm Rina
Brand designer & strategist. Vegan foodie by heart.
I've been vegan for about eight years. I'm the friend who drags everyone to the new vegan spot and won't stop talking about how good it is.
I studied design at university and I love to draw and illustrate. That's where the mascots, stickers and patterns come from. What excites me most is building a full brand world that stretches into packaging, merch and social media.
I work with plant-based, vegan and sustainable businesses whose values I share, one brand at a time. Because I genuinely want to see you succeed.
Isn't a logo enough?
A logo is one small part of it. What actually sells your product is the full brand: strategy, colours, type and how it all works together. A logo on its own can't carry that.
Can you really do a full brand in 10 days?
Yes, because I only work on one brand at a time and the process is set up for it. You'll need to be available for a few quick check-ins, especially on day 3.
What do you need from me?
A filled-in questionnaire before we start, your feedback at each step and around 2–3 short calls over the 10 days.
What if I don't like the directions?
That's what day 3 is for. We fine-tune until one feels right before I design anything final, and revisions are included along the way.
Do you work with clients outside Europe?
Yes, I work fully remote with founders worldwide. Calls happen in English or German.
What does it cost?
Brand Essentials starts at 1,900 USD, Brand World at 3,400 USD. Packaging, merch and bigger rollouts get their own quote once I know what you need.
Ready for a brand you're proud of?
Tell me about your business. I'd love to hear what you're building. I take on one brand at a time, so the sooner we talk, the sooner your 10 days start.
Inquire now